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Interview with the young ENTREPRENEUR.

 

PEPPER IS SMALL IN QUANTITY AND GREAT IN VIRTUE.. Plato

 

“The pepper sauce Master “is what I would like to call this 28 year old, class mate of mine  whose smile is as broad as day as we sit and the interview begins, but he’s congenially known as Big G as it resonates throughout his career.

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Grayson John attended the Grand Bay Secondary School and moved on to study Agriculture at the Dominica State College where his love for aggro processing and culinary arts grew. Grayson’s love for cooking led him to be a caterer at weddings, birthdays and other functions, and also a teacher of culinary classes to students ages 12- 17 every hot summer.

During his cooking Grayson would experiment with the use of pepper in different sauces to compliment dishes, and it was there the idea for making flavored pepper sauce was birthed.  In the year 2013, Big G enrolled in the Dominica Business Trust Training with the idea for producing flavored meat with pepper sauce production being something to undertake in the future. Fortunately having developed an acquired taste for what taste good he began making pepper sauce samples whom he  distributed to many local markets.

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Like any business person that wants to be successful, he knew he had to research the market before undertaking the venture, and he soon found out the cost of production would be pricey.  Grayson innovative idea of flavored pepper sauce, led to produce over 20 different flavors including coconut, mint, turmeric, cinnamon and coffee. Samples that left local supermarkets asking for more, it wasn’t a surprise that “Big G” won the Business Plan Innovative Award in November 2013.

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From there he attended several trade shows in different Caribbean islands were his products were greatly received by the public. In the year 2015 Grayson started supplying supermarkets around the island with amazing variety and prices from $12-$15(EC) his products was flying off the shelves

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In 2016 PIICA funded his training in Trinidad and Big G began receiving more and more recognition and receiving awards for them as well. He received the Youth Business International & Regional Award, Start Up Entrepreneur of the Year Award in 2015, Entrepreneur of the Year Award in 2016 and Best Quality and Best Innovative awards respectively from the Dominica Manufacturer’s Association.

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With his mentor Brendon Defoe, founder and CEO of Braz Inc and his parents as his greatest role models, the sky wasn’t the limit for this ambitious talent,.With additional motivation stemming from his appreciative clients and their encouraging words, he keeps aiming higher and doing what he loves.

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Though, he recalls his greatest setback being Tropical storm Erica in 2015, a disaster that destroyed several homes and families, devastating several of the island natural produce and preventing traffic to and from the village of Delices where he resides. Grayson recalls struggling for months, as it was very hard for everyone.

Grayson is gradually bouncing back as he enjoys what he does with a passion. What he enjoys  most about being his own boss is the bliss of creating something people appreciate. The feedback he says is very positive and encouraging and he is quite glad he can contribute to his country’s  economy and putting his village Delices on the map.

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As the interview comes to an end, Grayson encourages aspiring entrepreneurs to do something that they really love and don’t do it just for the money, be patient and have a passion for what you’re doing.  You’re required to put in long hours at times and it requires love to put up with the demands .

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Written by,

Laurna Guiste.

Grayson John can be contacted via the link below.

https://www.facebook.com/graceson.john.3

 

 

 

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Saturday Runnings

Today I felt rather famish and visited the fast food place on my way to the store, to find out the door was closed, I was rather disappointed, it was almost 9:30am and the doors were still closed? I couldn’t believe it; however I quickly walked away before passing pedestrians noticed me forcing to open an obviously shut door. I backed away slowly, and flew up the flight of steps where two men sat before being shooed off by passing officers.
My stomach growled and as I cashed my necessities I asked the cashier what time the junk store opened she told me she wasn’t sure. On my way back I checked again and luckily or rather unluckily it was opened this time , went in and ordered my two piece combo, original and mountain dew coated with friendly customer service. After I sipped my drink I stepped out and was blasted my pulsating rhythms taking over the town bringing my attention to the local market at the other side of the road. I decided to cross the busy street beneath the scorching sun with sweat slithering down my face as I pulled out my camera.

 

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Playing tourist, I began snapping photos of buyers purchasing their oranges, carrots, bananas and fruits, surrounded by madras drapery, amplified by local folklore music I felt the festive activities amplified, the vibe pulled me in as I wanted to be part of the action.
Engulfed by local produce and voices of my native tongue, the Creole season was taking off with lively spirits, giving me a sense of urgency for the week ahead.
Written by
Laurna Guiste